The purpose of Snewpi.com is to create "TinyURL" type links to sites which are "Specified as NON Endorsed Websites, Parties, or Ideologies".
"NON Endorsed" by who?
Answer: The Celebrate Capitalism™ campaign and several other PRODOS Institute project which have a "NO endorsements" policy.
How is this done?
A SNEWPI link (eg. snewpi.com/mnZ8 ) does not take you directly to the destination website. Instead it takes you the destination website via 3 "link buffers".
At each of these link buffers, registered users such as Project Leaders are able to add their own comments if they wish.